What’s FitTree?

FitTree Modular

FitTree is a flexible modular designed for indoor cats’ physical exercising at home. It is originally used to create as an easy-to-fit toy blocks set like LEGO* which is able to be assembled as your original catwalks and overhead paths for cats kept indoor without using tools or screws. It also makes a cat owner’s living space unique and three-dimensional.

FitTree modular has a basic structure for building your fitness purpose catwalk and you might be able to extend it with optional modules or parts vertically and horizontally to create your original one along with the layout inside your house or indoor space. This could change the flat-faced living space into a multi-leveled one for both cats and their owners living together. Applying FitTree for enhancing cat’s exercise at home could reduce the negative effects happening to insufficient exercise or stressed life style for cats.

Compare to an ordinal cat tower or stand alone cat furniture, FitTree is not purposed for cats just letting them relaxed or sprawled out themselves on it but for their physical exercise. For example, cat owners could make FitTree helpful in improving the insufficient exercise status for their cats by creating original catwalk across the rooms indoor with FitTree that adopts the concept of cat’s “fitness” based on stimulating the feline hunting, playing instinct or curiosity.

FitTree could be assembled freely and easily by cat owner themselves, on the other hand, it is able to be used building overhead paths nearly by the ceiling with attached suspension bridge modular and so on at the same time. You could see both cat owners and cats have their independent living space in the same room but they won’t disturb each others. This provides a unique feature between the owners and cats that they could observe each other from the different standpoints.

FitTree Mechanical ＆Apps

FitTree is not just a cat’s playing equipment like ordinal catwalk or cat furniture but it is a tool that it could be attached with another optional movable modules stimulating cats’ hunting behavior and also enhance their physical exercises actively based on their instincts.

Schematic view of FitTree Mechanical & App

FitTree Mechanical is an add-on gimmicked module designed based on cat’s hunting instinct. Attaching this module to the main FitTree modular could stimulate cat’s behaviors and increase their exercise quantity by using FitTree App (scheduled to be released after spring of 2017) which is associated with the add-on modular.

There are several different add-on modules planed to be released so that keeps up stimulating cat’s hunting instincts and won’t lets cats get bored easily. This is quite helpful in reducing the obesity risk and stressed life at home.

We promote eco-friendly materials applications

FitTree FitTree modular is made of eco-friendly materials such as special made paper board or paper powder containing bio plastic in order to reduce the use of petroleum based materials. We also intend to build a new scheme which recycles the used FitTree modular into new product in the near future. At this point, the used modular could be discarded as the burnable waste in Japan because the original material contains over 50% of paper material.